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Fitzrovia is the West End’s corner of creativity. Tottenham Court Road is the home of homeware with more flagship stores than anywhere else whilst Charlotte Street and the surrounding streets are the leafy food and drink quarter. Exciting independent retailers, cafes and restaurants all call it home.

Whether you’re shopping for the perfect decorations, enjoying winter dishes at cosy restaurants, or creating memories with family and friends at holiday events, Fitzrovia is your ultimate festive destination.

DINE IN LUNCH MENUS UNDER £30

Looking to improve your usual workday lunch game with something that doesn’t break the budget? Take a look at our pick of weekday lunch specials at some of Fitzrovia’s top lunch spots as well as a few hidden local gems.

FESTIVE GIVING PROGRAMME

This holiday season, The Fitzrovia Partnership is proud to support the soup kitchen, part of the American International Church in their mission to make a meaningful difference for the rough sleepers and those facing hunger in our community.

HOMEWARE

Tottenham Court Road is the home of homeware with more flagship stores than anywhere else.

RETAIL

Interesting and creative retailers are scattered throughout Fitzrovia, from specialist camera shops to clothing to handmade glasses to picture framers.

EAT

With over 27 different types of cuisine with different dining styles, you are spoilt for choice in Fitzrovia.

DRINK

Choose from traditional London pubs, retro cocktail bars, refined wine bars and revered coffee houses.

PLAY

Theatres, cinemas or something more active such as Monopoly Lifesized.

PAMPER

Mens’ grooming is plentiful, as is hair, nails, massage and general pampering. 

FITNESS

Get the heart pumping or go for a de-stress and relax at the many different style of gyms. 

ART

Fitzrovia is home to creative industries and art galleries. 

LOYALTY

Loyal Free is Fitzrovia’s loyalty scheme where you can enjoy an offer at many retail and hospitality venues.

STAY

There is a range of accommodation from budget stays to the luxury overnight. 

Easter in Fitzrovia, food, drink, gifts

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