Eight new exciting trails are available through our app, LoyalFree, so visitors can select their trail according to their interest, They are then guided around the area with local recommendations and snippets of local history and the interesting famous (and infamous) characters who have lived in Fitzrovia.
Trail highlight: District Discount & Offers trail with savings and special offers from over 30 of Fitzrovia’s exciting hospitality venues.
Homeware Flagship Stores
Shop in Fitzrovia
A Day out in Fitzrovia: Food and Drink
Art Galleries and Museums
Famous (and infamous) Fitzrovia