Bobo Social, creating burgers, but not as you know them. Newly opened at 95 Charlotte Street, is that rare animal – a new restaurant that is not just different but a whole lot of fun as well.
95 Charlotte Street
It’s the brainchild of Mike Benson and Jacinta Maddison. Mike has 20 years’ previous experience in the restaurant business with stints at Sticky Fingers, Maxwells and Supper Club, London – plus a passion for burgers. Jacinta has a background in the media and advertising industry and a natural flair for interior design. Together, they have created something unique.
Mike was determined to offer the “best burgers in London”. That means always using fully traceable and British sourced ingredients. Only single species, rare breed meat goes into his burgers and ‘single species’ also applies to the wood to fire up the Kopa Charcoal Oven (English plum was the wood of the day when we visited). It’s the attention to detail that makes the difference.
The menu is not just for the manly meat eater either. There are Lobster & Crab and Mushroom & Truffle burgers and a selection of delicious small plates, bang on-trend for today’s diner. There’s a short but carefully chosen wine list, a tempting range of cocktails and a dessert menu whose star is an Elderflower & Fresh Strawberry Jelly served with a splash of Champagne.
Mike’s background and connections have enabled him to put together a truly talented team in the kitchen and behind the bar, but it’s not all about the food and drink.
With a touch of magic, Jacinta has conjured up a Bohemian Boudoir (hence BOBO) ambience that, combined with the delights on the menu, makes you want to stay and be social.
The desire to make people feel part of things also lies behind an initiative that is unique to BOBO SOCIAL – the Experimental Burger Society. Meeting on a Monday evening, it gives you the chance to discover unusual ingredients, learn about meat quality and health and, most importantly, to design and cook your own burger. It could even end up as the Experimental Burger on the following week’s menu.
It took Mike and Jacinta 18 months to find the location in Fitzrovia and two and a half months of hard work to convert the premises, but they are very happy to have ended up where they are. The area is perfect and it helps to be in a street full of restaurants. And, although they may be the new kid on the block, they’re already adding to the gastronomic mix that makes Charlotte Street one of London’s premier foodie destinations.